About me 🫱🏻‍🫲🏾

Hey 👋 I'm Valentina Ruffoni

I’m an Events Strategist & Manager and am the face behind Beyond The Event, an events management agency specialising in turning ordinary events into unforgettable experiences.

I’m also the founder of The PIE Network (people in events) - a never end circle of people in the industry looking to connect, learn and share over pie! Join our next Meet & Eat, Coworking & Collaborate event on October 11th in London.

I’m a global Emcee and speaker who loves educating others on things event strategy, management and how to break into the industry based on my own learnings.

I’m a leopard print lover, sun worshipper and pasta addict ☀️ have a 2-year-old son, called Ollie. He is a dog 🙊😂 Check out his IG here.

What you'll be able to do after this session 💬

• Start developing (or tweaking) your strategy to encourage attendees to SHOW UP for your event and leads to a rise in overall attendance event on event.

Why do people RSVP and then are no-shows?

According to ChatGPT

• Change of plans
• They forget
• Double book themselves
• No longer interested
• Health issues
• Logistical issues
• Social anxiety
• Personal emergencies